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  • How do you reach an audience of more than 200,000 people a day in an important swing state without buying an expensive TV ad? If you're Mitt Romney supporter Sid Overton, you build a blimp and fly it alongside one of Colorado's busiest freeways.
  • Earlier in the week in our "On the Run" series, we heard a mom explain how mac and cheese was more affordable than fresh fruit. Morning Edition reached out to Barry Popkin of the University of North Carolina Chapel Hill, a nutritionist and economist, to explain why that would be true.
  • In October, online health insurance marketplaces, or exchanges, will open for business. As the start date nears, people's questions about the particulars of buying insurance on the exchanges are streaming in.
  • Forget high-tech gadgets that are supposed to make your life easier. Today, we're writing about ... Nothing. Pim de Graaff, a copywriter from Amsterdam, creates handmade black wooden blocks called Nothing to remind you that you already have enough stuff.
  • The Federal Reserve said the economy continues to improve, so it is slowing its purchase of bonds by $10 billion a month.
  • Technology giant Apple is buying a large manufacturing space in Arizona, where high-tech glass for its devices will be produced. The move is being hailed in Arizona, where the economy remains slowed by the U.S. housing market crisis.
  • Most countries in the developing world won't let refugees work. But Uganda is trying something different.
  • In this week's roundup of digital culture headlines, the hardcore Foursquare users have a problem with Swarm. Twitter got a big boost. And why buy shoes when you can print your own?
  • People in the publishing business described this week as a trifecta: It began with the release on Monday of the new Ted Kennedy autobiography and ends Friday with Oprah's announcement of her latest book club pick. In between, Dan Brown's new book The Lost Symbol hit the stores.
  • Senior Turkish officials came to Washington to tamp down a growing showdown over their plans to install a Russian missile air defense system. They hope President Trump will waive mandatory sanctions.
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