Welcome to the 540 Fashion Showcase 2024! The Valley’s Premier Runway Event- a Display of 12 Brands, Curators, and Designers' Collections Walking the Runway in THE LOFT

Fashion in the Valley takes on a new look Sat, Aug 31, 2024 at 6:00 PM. Doors open at 5:15 and the runway show begins at 6:30, emceed by host actor/comedian Sam Spears.

Experience collections from a variety of brands including Heard the Store, DART, Golden Pony and JMU designer duo Among the Rich in the Loft, located at 76 W Gay St.

Whether fashionably inclined or challenged- enjoy a showcase of sustainability and creativity as we witness a culture bloom when community aligns with entertainment.

All looks will be available for purchase directly from the runway. Enjoy free cans of sparkling water from our sponsor LIQUID DEATH or make your way to the bar in between sets for a cocktail.

No age requirement for entry. Wristbands required for purchase of alcohol, ID's checked at the door.

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